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Tag: personal brand

employee advocate

What is an Employee Advocate and What’s in it for Them?

March 14, 2022March 14, 2022 Paula

In this post, we show you a highly effective way to incentivize employee advocacy by using an app that makes the process more convenient and seamless. But first, let’s understand what we mean when we say “employee advocate”, how employee advocacy helps the brand and what’s in it for individual employees. Definition of Employee Advocate

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employee advocacy during COVID

How marketers are using employee advocacy today – Part 2

September 24, 2020September 24, 2020 Paula

Continuing from last week’s blog post, here are more tactics marketers are using to boost employee advocacy today. Highlight WIIFM, Share Personal Branding Tips and Training When it comes to employee advocacy and brand evangelism, don’t assume that your colleagues know “what’s in it for me” (WIFM). Point out these important benefits: By sharing high-quality

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