As we’ve pointed out in previous posts, there are many benefits to employee advocacy, both for companies and employees. To get the most out of those benefits, you need an employee advocacy program. An employee advocacy program uses a systematic approach that includes a documented, ongoing process, takes advantage of marketing technology for delivery of
Tag: marketing plan
As you develop your B2B marketing plan for 2021 along with KPIs, don’t overlook the impact of employee advocacy. It’s a cost-effective element in your marketing plan that will boost reach, traffic, conversion, leads and revenue. Here’s proof of how employee advocacy can help you achieve success in 2021. Reach At the top of the