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Tag: gamification

gamification controller

How to Apply Gamification for Social Media Initiatives

January 5, 2023January 5, 2023 Paula

Are you using gamification to boost your social media results in 2023? According to psychology studies, gamification works because it taps into our natural competitive instincts and desire for reward. By setting goals and providing rewards for achieving them, we are motivated to put in more effort in order to get the desired result. This

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Trophy for employee advocacy with gamification

How to Turbo Charge Employee Advocacy with Gamification

November 8, 2022November 8, 2022 Paula

To create a successful social media presence, businesses need to have engaged employees who are willing to participate in and advocate for the company. This can be a challenge, especially if employees aren’t recognized or incented for their social media engagement. They have other priorities that take up most of their time and attention. This

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employee advocacy during COVID

How marketers are using employee advocacy today – Part 2

September 24, 2020September 24, 2020 Paula

Continuing from last week’s blog post, here are more tactics marketers are using to boost employee advocacy today. Highlight WIIFM, Share Personal Branding Tips and Training When it comes to employee advocacy and brand evangelism, don’t assume that your colleagues know “what’s in it for me” (WIFM). Point out these important benefits: By sharing high-quality

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