Please Share Unveils New Services To Incentivize Employee Advocacy
Tag: content distribution
Reaching businesses through social media is an essential aspect of marketing that requires strategic thinking and planning. Here are the seven steps to consider when creating a B2B social media marketing strategy: 1. Set Goals Assuming your company and marketing goals are established and documented, set realistic, incremental goals for social media that align with
You’ve probably heard an inspirational entrepreneur on a YouTube ad say the phrase “content is king” while standing in front of their garage full of Lamborghinis. While these guys are cringy, annoying, and unoriginal, their sentiment is correct. However, the term was coined long before YouTube influencer bros started promising you can buy a Lambo
Many years ago, National Geographic published an article contrasting the evolution of telecommunications in different parts of the world. Where Western countries like those in North American and Europe built networks that evolved over many years – from wired to wireless technologies – developing countries were able to leverage the newer technologies when setting up
Several of us working on Please Share have written lots and lots of blog posts over the years. And, as anyone in technology marketing can attest, content creation – in particular blog posts – is an important tactic in a company’s overall marketing strategy. Those not familiar with the inner workings of marketing departments probably haven’t
New Year’s goals seem even more significant this year. It’s time to take a fresh look at our personal and professional goals and our business plans. For B2B content marketers, wearing many different hats and juggling a multitude of responsibilities, the task of selecting what to focus on for a refresh is a chore in
Continuing from last week’s blog post, here are more tactics marketers are using to boost employee advocacy today. Highlight WIIFM, Share Personal Branding Tips and Training When it comes to employee advocacy and brand evangelism, don’t assume that your colleagues know “what’s in it for me” (WIFM). Point out these important benefits: By sharing high-quality